FESTIVERSE—LIVE NATION
Leading the design of a utility-first music festival app that simplifies the on-grounds experience while deepening fan engagement through social features, community touch points, and gamification.
PRODUCT DESIGN, INTERACTION DESIGN, PROTOTYPING2024 - Present
INTRODUCTION
Live Nation is a global live entertainment company that produces dozens of festivals worldwide, but most festival apps in the market are rushed, inconsistent, and rely heavily on clunky webviews.
There is a clear opportunity to build a thoughtful, user-first, scalable experience that brings festival-goers together across 40+ events through utility, social, and gamification features.
ROLE
Lead Product Designer
Full case study coming soon!
TIMELINE
6 months